From the first tee
We are a small golf apparel label. This site is our own rack: everything we cut, laid out the way we would lay it out in a fitting van.
Why the site exists
The question that kept arriving was never about colour. It was about the round: is this the polo for a July scramble or the one for a seven a.m. start in October. A product photo on white answers neither.
So we built the rack ourselves. Every piece here carries four notes about who it is cut for and what weather it is cut for, and the tee sheet narrows the whole range by those notes in four questions. That is the entire idea.
How we work
We design the pieces, pick the fabrics and sign off the fit. The selling itself happens at our retail partner, where the stock sits and where the checkout lives. Every buy button on this site opens their page for that exact piece.
That split is deliberate. We would rather spend the week on how a collar sits at the top of a backswing than on running logistics, and the partner is better at boxes than we would ever be.
What we will not do
We do not write our own reviews and we do not print star ratings we did not receive. The ratings here are the ones our retail partner collected, carried across unchanged, and where a piece has none we leave the space empty.
In one line each
- The label designs; our retail partner holds stock, takes payment and handles delivery.
- Prices and stock shown here are read from the partner and can move without notice.
- Ratings come from the partner page. Nothing on this site is a rating we wrote.
Still stuck? The tee sheet narrows the rack in four questions, and the studio answers mail. Fill in the tee sheet or flag us down.